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HI, I'M JOY TSAI.

An ambitious creative director with an affinity for moving brands from good to great.

 
 
 

BRANDS I'VE WORKED WITH

WHAT THEY’RE SAYING

Testimonials

“Joy translated our high-level vision into designs that communicate and creatively elevate our brand.”

CARLY AYUKAWA
Business Coordinator at EM-ONE Energy Solutions

“Joy gets the job done, on time and on brand- every time.”

LOGAN DEROOS
Communications Manager at Lineage Logistics

“Thanks to our new logo and branding, we have been getting compliments non-stop.”

JESSICA HUANG
Founder and Owner of Pupwash911

“Joy has a knack for putting herself in the shoes of the consumer and capturing the
messaging perfectly in an eye catching way.”

JUSTIN BULOVA
Deputy Marketing Director at HITLAB

“Joy’s ability to produce thoughtful and innovative creative solutions is a testament to her expertise, experience, and passion.”

EMILIA DOERR
Marketing and Communications Manager at LOSSAN Rail Corridor Agency

“Joy was able to create what we envisioned. We are very happy with the results.”

NIKHIL GUPTA
Co-founder of Irys

Follow me on IG @simplyjoystudio

A minimal layout paired with compelling photography puts your product up front and center. Your product deserves to be shown in the best light. Website and photography for @yourolivoamigo #productbranding #foodphotography
A brand is far more than just its logo. An essential part of our branding process is the Brand Identity Preview. This tests the adaptability and potential of a proposed design direction in a number of relevant applications. #brandidentity #logodesig
The key to branded, professional icons is ensuring they look like a family. You can achieve this by defining specific standards that will create consistency across the board. What you should define: - Color - Line weight - Form factor - Level of det